5 Known Psychology Tactics used in Marketing.

ByPip Seymour

Read Time| 3 minutes 18 with video  | Psychological Factors in Marketing

What We’re going to talk about …

Psychology and Marketing

Yup, we touched on this-this week in Geek Speak. Today we dig a little deeper. Psychology a love of mine. Pair it with marketing and you can learn and do so much more. A great pairing of my two great loves.

5 things known in psychology and used in online marketing.

Okay so Let’s dig in..

What’s the Biggest Hurdle you face with your Marketing? Let’s talk about it!  If we share we share and grow together. It is hard to be successful in a vacuum. Right?!

What is it about Marketing and psychology that makes us shy?  Of Course, Psychology and marketing are tied together there is no denying it. As a matter of fact, Knowing what psychological factors in marketing will help you and your clients get what they need they way that they need it…

Show Notes | Psychological Factors in Marketing

Intro: Your 15 Minutes of Marketing | Coffee Talk 

Today’s Topic Psychology and Marketing |

Description: Why are certain things done in advertising and marketing. Knowing what to look for and why things are done is important. Own your marketing. Knowing is half the battle. Showing the psychology behind the marketing help us understand our own and others behaviors and motivations. 

You’ll walk away knowing 5 things known in psychology and used in online marketing.

Who I am if you don’t know me…I am Pip. I run a marketing agency outside Victoria,  Vancouver Island BC Canada.  We Help Business Owners, Entrepreneurs, and People Understand and Use their Search and Social marketing.  Got questions? ask us 🙂

I am going to share this out…While I do give me a Wow face or a heart and tell me what you’re doing today.

If you are joining me or on the replay tag #replay. If you have questions post them and  If you have opinions keep them to yourself. hahaha just joking Share them of course.

Now Let’s dig in.. 

Psychology and marketing | 5 Psychological Factors in Marketing

  • 1. Repetition. Retargeting- history and why people do it.
  • 2. Giveaways. The study done with political signs. what they do win/win develop reciprocity.  
  • 3. Studied addition -My experience.
  • 4. Facebook’s job. Why you keep coming back. The release of neurotransmitters with that ping.
  • 5.How to get started. Pay attention .. button button where do you put your buttons and why.

Pip's Digital Marketing Tips

Tip -Best |  Did you know 85% of all clicks happen on the 1st 3 items on google.

Pricing is another factor. 2.98 and why. See the video for more details. An unmentioned thing was 

Leave a comment if you’d like a mini training on this topic.

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Recap: 1.Repitition is the why of retargeting.  2. Giveaways what is really happening here 3.Those neural pathways. 4.Facebooks job 5. Getting Started
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Article References | Psychological Factors in Marketing

https://en.wikipedia.org/wiki/Consumer_behaviour

https://en.wikipedia.org/wiki/Psychological_pricing

https://onlinelibrary.wiley.com/toc/15206793/2018/35/7

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